Apax Partners to Acquire Epicor Software Corporation and Activant Solutions, Inc.

Funds advised by Apax Partners (“Apax”), one of the world’s leading private equity firms, with a strong heritage of technology investment, today announced that they have entered into definitive agreements to acquire Epicor Software Corporation (NASDAQ: EPIC), a leading provider of enterprise business software solutions for the midmarket and divisions of Global 1000 companies, and Activant Solutions, Inc., a leading technology provider of business management software solutions for mid-market retail and wholesale distribution businesses.

Is SEO Marketing the same as Direct marketing and is it more effective?

What is SEO? These are techniques related to web design and manipulation of the content of a site designed to show closer to the first results in the search engines compared to the competition or anything to any other sites that search engines returned in the same keywords. Abbreviation comes from Search-engine optimization.